Jeff Bezos: On To The Stars
Jeff Bezos: On To The Stars
By William Jones and D. S. Mitchell
A Gifted Child
A gifted child born to a teen mom, Bezos grew up never knowing his biological father. Reportedly the father was a top-rated unicyclist and circus performer. Jeff’s mother soon married a Cuban immigrant who had fled the Communist revolution. Miguel Bezos had his life shattered when his elite private Jesuit school was closed and his family’s lumberyard seized.
Passion And Struggle
When Jeff Bezos first started an online book shop in his garage in 1994, even he would have struggled to envision the sheer size and impact of Amazon today. With the internet still in its infancy, Bezos’ foresight on all things digital, combined with his passion for retail, enabled him to devise a revolutionary model for how consumers would one day purchase their goods. Fast forward 27 years, and Amazon has the infrastructure and the know-how to capitalize on an e-commerce market that continues to sky-rocket in popularity and profit.
Jeff Defined E-commerce
Bezos ran the mammoth technology corporation across three decades. Under his leadership, Amazon has become a dominant force in online retail, cloud hosting, media production, and artificial intelligence. Bezos helped define e-commerce as we know it and made ordering from Amazon the default for millions of shoppers locked in through the Prime subscription service. But his true master-stroke may be Amazon Web Services, a computing and cloud storage service that millions of companies now turn to. Amazon Web Services, Inc. is a subsidiary of Amazon providing on-demand cloud computing platforms and APIs to individuals, companies, and governments, on a metered pay-as-you-go basis.
Permeated
Journalists have speculated whether Bezos’ near-pathological competitiveness is a product of his early abandonment, similar to that of fellow tech overlord Steve Jobs. No doubt equally formative to a young boy was Bezos’ adoptive father and his view of the world. In fact, during an interview Jeff Bezos told Brad Stone, author of The Everything Store: Jeff Bezos and the Age of Amazon, that their home life was “permeated” by complaints about totalitarian governments of both the Right and the Left.
Poor Working Conditions and Monopolistic Practices
While Bezos’ stewardship of the company can be seen as a heroic mission to give everyday shoppers low-cost access to any item under the sun, his ethos has contributed to poor working conditions and harmful monopolistic practices. By 2011, Amazon’s workplace culture was toxic. A negative series of headline-grabbing reports defined Amazon workers as poorly paid, ceaselessly surveilled, and overworked. Reportedly, the company ruthlessly pushed employees to maintain a breakneck pace, to such an extent that both physical and emotional well-being was jeopardized.
Debate, Criticize, and Disagree
Bezos created a culture in which everyone from the lowest peon to the highest-ranking executive is expected to match his devotion. This approach has resulted in spectacular levels of staff turnover. A declared enemy of “social cohesion,” Bezos pushed his underlings to reject compromise and instead fiercely debate and criticize colleagues when they disagreed. One former employee described it as “purposeful Darwinism.” Known for withering put-downs — “Are you lazy or just incompetent?” ”Did I take my stupid pills today?”—Bezos also isn’t above pulling out his phone or, in some cases, simply leaving the room when an employee fails to impress.